Walt Disney Explores Sale of Television and Streaming Business in India

Walt Disney Co, one of the world’s leading entertainment conglomerates, is reportedly in discussions with billionaire Gautam Adani and media mogul Kalanithi Maran, founder of Sun Group, regarding the potential sale of its television and streaming business in India. This strategic move by Disney is happening in the backdrop of challenges faced by its streaming service, Disney+ Hotstar, including subscriber losses following the loss of streaming rights for the prestigious Indian Premier League (IPL) cricket tournament.

Key Developments

Discussions with Billionaires: Walt Disney Co is engaging in talks with prominent Indian business figures, Gautam Adani and Kalanithi Maran, indicating its serious consideration of a significant business move in the Indian market. The nature and extent of these discussions remain undisclosed.

Disney+ Hotstar’s Subscriber Decline: Disney’s streaming service, Disney+ Hotstar, has experienced a dip in its subscriber base in India. This decline can be attributed to the loss of streaming rights for the highly popular Indian Premier League (IPL) cricket tournament, which was a significant driver of subscriptions and viewership.

Implications and Possible Outcomes

Strategic Business Shift: Disney’s willingness to explore the sale of its television and streaming business in India suggests the company’s strategic response to market dynamics. It underscores the importance of adapting to local preferences and challenges in the highly competitive Indian media and entertainment industry.

Potential Buyers: If a deal with Gautam Adani or Kalanithi Maran materializes, it could have far-reaching implications for the Indian media landscape. Both Adani and Maran are influential figures in their respective domains, and their entry into Disney’s business could lead to new developments and synergies in the media and entertainment sector.

Streaming Rights Competition: The loss of IPL streaming rights to competitors has underscored the intense competition among streaming platforms in India. Disney’s move may signal a reevaluation of its content acquisition strategy and an effort to secure a stronger position in the market.

Global Streaming Strategy: This development also raises questions about Disney’s global streaming strategy. While the company has been successful with Disney+ in many markets, the challenges faced by Disney+ Hotstar in India may prompt a reassessment of its approach to streaming services in diverse regions.


The news of Walt Disney Co’s discussions with Gautam Adani and Kalanithi Maran regarding the potential sale of its television and streaming business in India reflects the evolving dynamics of the Indian media and entertainment industry. The dip in Disney+ Hotstar subscribers following the loss of IPL streaming rights highlights the fierce competition in this space. The outcome of these discussions and any subsequent deal could reshape the landscape of the Indian media sector and influence Disney’s global streaming strategy.

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